Category: Strategy

Finally SSL!

I’ve been wanting to get SSL on HeroPress for a long time, but couldn’t for a variety of reasons. Well, it’s finally there! That means the HeroPress Widget will finally work properly on sites running SSL, I could someday do a Give campaign, etc. One downside is that it broke our connection to WordPress Planet. …

Read more

You'll be happiest when you define success by the number of lives you touch for the better.

Defining Success

When I first started HeroPress I assumed we’d get at least 1000 page views per day. How many WordPress developers are there in the world? Tens of thousands? Hundreds of thousands? What about bloggers? Users? Millions of them? Surely even a tiny tiny fraction of that would make for thousands of page views, right? I’m …

Read more

HeroPress at 10

This last essay from Lara Littlefield was the 10th essay for HeroPress.  It feels like it’s been years.  It’s hard to imagine a time when this wasn’t a part of my life. Our Kickstarter failed in mid-February and gave us time to think long and hard about what we were doing, and how it should …

Read more

HeroPress Rising

We’ve spent the last weeks looking at everything we know and planned for HeroPress.  Why we’re doing it, for whom, how, etc., and we’ve made some changes. Audience Our original audience was WordPress developers and users struggling to interact across cultural and linguistic barriers between the stereotypical Western and non-Western worlds.  We realized those same …

Read more

Validation and the Future

This last week after cancelling Kickstarter1 I got another set of validation that I didn’t expect.  A great many people came out of the woodwork and said “This project can’t die, you have to keep it running. I’m happy to volunteer my time, how can I help?” That meant an enormous amount to me.  Knowing …

Read more

Cancelling Kickstarter 1

let us live laugh love bounce back and grab the moment to keep hope alive The Present Today we cancelled our first Kickstarter.  We had 3 days left, but it was pretty obvious we weren’t going to make it. We really appreciate all the support we’ve gotten.  The Kickstarter contributors were great. The verbal and …

Read more

The Deep Dark Secret of HeroPress

I’ll cut right to the chase here.  HeroPress isn’t about WordPress.  It’s not even really about technology. HeroPress is about courage.  It’s about wisdom and understanding.  It’s about faith in our own abilities. HeroPress is about empowerment.  It’s about providing a springboard for those who need it.  Encouragement for those who doubt. In the end, …

Read more